IKEA - Swedish Meatballs are Swedish again

IKEA discovered that the most traditional Swedish dish was not Swedish, but Turkish.
However, the brand found a way to get the Swedish Government to claim the meatballs Swedish.
And guess what? They did it.

FIND OUT More ABOUT this campaign at:

Adweek - AdAge - Taxi - Campaign

You may also like

IKEA - The Outdoors Today

KFC - Anything But Ordinary

The WAI - The Art of Trending

Honda - #StayHome

IKEA - Buy With Your Time

IKEA - Guilty Pets

IKEA - Kings&Queens

IKEA - Inflation-Proof Products

IKEA - Proudly Second Best

↑Back to Top