The lockdowns that followed the arrival of Covid-19 in March 2020 hit the automotive sector hard. But despite the decline in sales, for the brand it was essential to stay on the top of consumers' minds. 
But what message could Honda send drivers when no one was about to drive anywhere?

THE FILM:
FIND OUT More ABOUT this campaign at:
​​​​​​​ADAGE - ADWEEK - CAMPAIGN - DESIGN TAXI - SHOTS - LATINSPOTS -
AWARDS
THE ONE SHOW 2021
Shortlist - FILM 

Shortlist - FILM 
Shortlist - pr 
Shortlist - pr 
Shortlist - branded entertainment 
NY FESTIVAL 2021
FINALIST - FILM 
SHORTLIST - FILM CRAFT 
DUBAI LYNX 2020-2021
GOLD - FILM 
BRONZE - FILM 
Shortlist - FILM 
Shortlist - FILM 
ADSTARS 2021
SILVER - SOCIAL AND INFLUENCER
CRYSTAL - FILM 
FINALIST - SOCIAL AND INFLUENCER
FINALIST - FILM 
THE LOERIES 2020
SHORTLIST - FILM 
SHORTLIST - FILM 
SHORTLIST - FILM
SHORTLIST - FILM 
CAMPAIGN 2020
TOP 1 THE ANNUAL - FILM

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