‘We All Understand Coca-Cola’ highlights the iconic bottle as a symbol of connection.
The campaign features real stories of people who overcame language barriers to share a moment over a Coke.

Each story is written in two languages—one flowing from left to right, the other from right to left—meeting in the middle
to form the silhouette of Coca-Cola’s signature contour bottle.

The visual underscores the idea that no matter how different we may seem, common connection is possible
and sharing a Coca-Cola is a universal language that we all understand.
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Two swimmers, one from India and the other from the Ivory Coast, bonded over a Coca-Cola
when they found themselves the only ones representing their countries at a competition.
A grandmother in Spain helped a student from the Maldives find parking—then invited her in for a Coke.
Or a German gamer met Pakistani friends at a tournament, connecting over their love of gaming, and Coca-Cola.

Celebrating real connections between people from all around the world who, 
despite speaking different languages, found mutual understanding over a Coca-Cola.

Read the full stories at CocaColaStories.com and upload yours.

Find more about this campaign at:



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